MEDIA ALERT: World Mental Health Day on 10 October 2014

Attention News Editors and Chiefs of Staff

To mark World Mental Health Day, sector peak Mental Health Australia is running their ‘Mental Health Begins with Me!’ campaign, encouraging people to take personal ownership of their own mental health and wellbeing.

The campaign focusses on individuals making a mental health promise, which can then be shared on social media. Details of the campaign can be found at

WHAT: Mental Health Begins with Me! – World Mental Health Day campaign 

WHEN: Friday October 10

WHO: Everyone!

So far, celebrity promises include Missy Higgins, Bob Katter, Tahnya Tozzi, Ella Hooper and Felicity Ward, amongst others. The campaign will see events and hard news angles regarding the need for reform in mental health. See our promise wall at

World Mental Health Day is a day for global mental health education, awareness and advocacy.

For more information contact: or Peter O’Rourke on 0409 558 723 #WMHD2014

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